Marketing 2 Women
Group Information
Purse Power; How to Engage & Influence the New Irish Female Consumer
Thursday October 06, 2011, 09:00AM PDT
Be part of Ireland's first seminar dedicated to the most lucrative and most active consumers - Irish women. Women represent 89% of all purchasing decisions in the Irish economy. However, in spite of being the super consumer, 41% of women feel misunderstood by marketers, advertisers and brands. Purse Power; How to Influence & Engage the New Irish Female Consumer is designed to create a wake-up call for brands, companies and services about who today's Irish female consumer really is, how she
Thursday October 06, 2011, 09:00AM PDT
Be part of Ireland's first seminar dedicated to the most lucrative and most active consumers - Irish women. Women represent 89% of all purchasing decisions in the Irish economy. However, in spite of being the super consumer, 41% of women feel misunderstood by marketers, advertisers and brands. Purse Power; How to Influence & Engage the New Irish Female Consumer is designed to create a wake-up call for brands, companies and services about who today's Irish female consumer really is, how she
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